New York -- Warner Music Group is lowering the suggested retail price (SRP) of its DVD-Audio titles by as much as 35 percent to make the releases a more attractive option for consumers.
A spokesperson for the label group told Medialine that its DVD-Audio SRPs will now largely range from $16.98 to $18.98, roughly in line with CD list prices of new releases.
Warner is maintaining its DVD-Audio release schedule of several titles per month in a variety of genres through the end of the year, the spokesperson added.
Medialinenews.com
Written by: Lasse Penttinen @ 27 Jun 2002 12:15
Warner lowers DVD-Audio suggested retail price
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