"We're strengthening our TV-on-demand and HDTV offerings with this major new agreement. Our customers already love the additional choice and control offered by on-demand and now we're focused on creating a must see menu of entertainment." Steve Burch, president and CEO of Virgin Media, said. Virgin expects to strike several more major content deals soon, bringing more HD content to UK customers.
"Flexibility and choice are becoming increasingly important factors to consumers of TV entertainment, so we're pleased to be working to offer this strong selection of our series to Virgin Media's customers across the UK, in convenient ways." Jim Brehm, senior vice president, Sales, BVITV EMEA, said.
Source:
Press Release
Written by: James Delahunty @ 18 Feb 2007 15:40
