"We will be highly focused this year on moving forward with a lower-priced, mass appeal High-Def unit, which will allow us to much better participate in the HD television trend," said Rogers to analysts in a recent earnings report. "The other clear learning at retail is that High-Definition television sets are the most important new consumer electronics item."
He continued: "Given the price of our HD unit, we were not able to meaningfully participate in that trend. This also clearly contributed to lower sales volume compared to a year ago, when this trend was nowhere near as significant."
Source:
DailyTech
Written by: James Delahunty @ 17 Mar 2007 18:28