"Labelflash is the elite solution for consumers and prosumers seeking to add finely detailed disc designs to their keepsake DVDs," said Carla Pihowich, director of marketing, Imation. "With Labelflash DVD-Rs, consumers have another solution to take their digital creations to a new level of design and personalization that can resist damage from smudges, scratches and the test of time."
Labelflash DVDs include a specialized dye layer which interacts with the laser in a Labelflash-enabled DVD drive to produce high resolution designs on the label side of a DVD. Simply burn data onto the disc, flip it over, and the Labelflash drive creates unique prints in varying shades of blue without a printer, labels or ink. Because the Labelflash dye layer is positioned below the polycarbonate disc surface, Memorex Labelflash DVD-Rs are highly durable and provide superior resistance to smudging and scratching
Source:
Press Release
Written by: James Delahunty @ 12 Sep 2007 19:16