“As of last week, PBS had two of the top 100 podcasts on iTunes, Wired Science and Bill Moyers Journal," PBS spokesman Kevin Dando said. "The PBS audience seems to like this kind of access.”
Meanwhile BitTorrent is quietly becoming a major player in multimedia delivery over the internet, which shouldn't be particularly surprising. After all, for years various industry experts have suggested that P2P technology is key to delivering the amount of data involved in high quality multimedia downloads and Streaming. Since launching their download service BitTorrent has developed a high enough profile for some in the P2P community to look for alternatives to the company's famous filesharing protocol.
By getting popular content that's also available on iTunes, other services have an opportunity to be major players in video downloads when it eventually takes off.
Source: Broadcasting and Cable
Written by: Rich Fiscus @ 11 Nov 2007 22:56
