AfterDawn: News

Sony signs distribution deal with Rocketboom

The daily video blog Rocketboom has announced it has signed a deal with Sony Pictures Television to have its distribution and ad sales turned over in exchange for a seven figure bonus and a share of revenue.

Rocketboom will then be distributed on Sony's Crackle video site and on the PS3, PSP and Bravia HDTVs with I-Link.



Andrew Baron, founder of Rocketboom adds that they went with Sony after deals with start-up ad companies like Federated Media failed and because Sony's distribution strengths. Baron also gets to stay in charge of his company.

Currently, Rocketboom has distribution through YouTube, iTunes, Tivo, and other outlets. Baron notes that Rocketboom is watched over a million times per month across all its channels.

Written by: Andre Yoskowitz @ 6 Aug 2008 16:01

• Previous article

• iTunes comtinues to lead US music retailers, says NPD

• Next article

• New NEC chip will cut Blu-ray player costs

• 1 comment

• DXR88

  Quote:Baron also gets to stay in charge of his company.thats all that matters Mister-Baron, but in reality you'll soon find out how much control of your company you really have. give it 3 years Mister Baron and you'll see it was the biggest mistake of your life.
  
  Quote:Andrew Baron, founder of Rocketboom adds that they went with Sony after deals with start-up ad companies like Federated Media failed and because Sony's distribution strengths.
  
  In other words you sold out because of fear, Major companies love to eat Spineless Business Men. its a trend The Big 4 scares the little media guys like you mister baron, then they back you into a wall and you have just 2 choices sell out, or take a stand against them, and risk it all.

  7.8.2008 00:37 #1