Year-on-year, overall unit sales jumped 5.3% to rech 42 million. The report cited product bundles and launches of new, exciting devices as the main factors for the increase.
Motorola, despite seeing a double digit percentage drop in market share, retained the top spot at about 26 percent, followed closely by LG at 21 percent.
RIM (Research In Motion) jumped from under 5 percent to over 10 percent market share in the quarter to see the biggest growth of any mobile phone maker for the quarter. The report cited RIM's successful push into the casual market which allowed to retain business users as well as attract new customers.
“RIM is the real story,” said analyst Bonny Joy at Strategy Analytics.
“This is not 11% market share in smartphones, it is 11% of all phones sold in the U.S.,” Joy confirmed. “Nokia has just over 9% market share here.”
Rounding out the top 5 were Samsung, in third, and Nokia in fifth, right behind RIM.
Written by: Andre Yoskowitz @ 11 Aug 2008 16:47
