Warner's plan is to offer the digital alternative rental service at a price of around 30p - 70p per download (based on the movie in question, one could only assume). The level of pirate products sold in China is in the area of 90%, but Warner and other concerned content companies cannot ignore the fact that China has one of the world's fastest growing economies.
Of course, the downloads will be protected by DRM, and the users will be able to download them and watch them from their computer or stream them over the Internet. Warner recently announced a similar plan to curb growing piracy in Korea.
Written by: James Delahunty @ 8 Nov 2008 0:12
