While previously expected to gain ground in the market, Nokia now expects its share of the mobile market to stay unchanged from 2008. The news sent share prices down 11 percent to €9.86. It's Nokia Siemens Networks joint-venture also had its outlook downgraded with the company now expecting a moderate loss of market share having previously aimed to maintain its current share.
The Finnish giant managed to ship 103 million mobile devices during the quarter, which represents a 15 percent drop. The global recession has had a huge impact on the market, and the average selling price of a Nokia handset fell from €74 to €62. "The mobile industry is undergoing its biggest change in its 20-year history," Nokia CEO Olli-Pekka Kallasvuo said in a conference call.
Global shipments of handsets fell to 245 million units in the first quarter, representing a 13 percent drop. Nokia has weathered the global financial crisis better than many of its competitors, but it has still been forced to axe thousands of jobs.
Written by: James Delahunty @ 16 Jul 2009 19:04