AfterDawn: News

Bing market share slips in September

According to data from NetApplications, Microsoft's search engine Bing has finally seen its market share slip, after months of slow gains since its launch in June.

After growing from zero to 3.52 percent from June through August, share dropped to 3.39 percent in September seemingly showing that Bing's "grand opening" luster is wearing off. Google remained the highly dominant force in the industry, at 83.31 percent of market share.



Somewhat unexpectedly, Google, Bing and Yahoo saw their market share drop, losing percentage points to other search engines, mainly Baidu.

"This is a pretty small slip for Bing, percentage-wise, and it's only from one measurement source," adds Dan Olds, analyst for The Gabriel Consulting Group. "The true tale will be told when the other folks who measure market share weigh in. Also, this isn't really a surprise. While I'm sure that Microsoft would love to see Bing steadily gain on Google, that just isn't in the cards. This is going to be a big battle that will be fought over the long term."

See the full chart here: September market share for search engines

Written by: Andre Yoskowitz @ 5 Oct 2009 0:19

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• 10 comments

• cdman2005

  bing sucks anyways.
  
  everytime is use it, the results are never what i want.
  
  then i go to google and its usually the first one on the list.

  5.10.2009 02:01 #1

• plazma247

  More likely.. 0 percent to 3.52 percent was redirect traffic from live search and resetting peoples home pages with IE8 installs.
  
  Other engine gained popularity through spyware resets of the home page.
  
  Intrestingly... Live messenger has just offered a new update which im sure will give another wave of home page resets to users to claw it back.
  
  lol

  5.10.2009 05:37 #2

• xnonsuchx

  Originally posted by cdman2005: bing sucks anyways.
  
  everytime is use it, the results are never what i want.
  
  then i go to google and its usually the first one on the list.
  Same here. Even Bing on Microsoft's own support site can't find stuff for dung. I haven't tried using it for shopping/travel-related stuff, though, which is what it tries selling itself on.

  5.10.2009 05:38 #3

• Unfocused

  Now , the comment could have held true for Yahoo and Google back in the day, but in the current world the phrase "I don't know; Google it" actually means something to just about everybody. If you substitute 'Google' with 'Bing,' it just doesn't have the same ring to it.

  5.10.2009 22:15 #4

• yeller

  Bing's not that bad. That said, I changed my default search to Bing for a few weeks but eventually switched back to Google.
  
  You can't beat Google's quick search results and clean interface.

  8.10.2009 09:23 #5