App Store developer releases interesting piracy facts

App Store developer releases interesting piracy facts
A pretty interesting blog post was written up this weekend by Neptune Interactive, the developers behind the new App Store game Tap-Fu.

The developers say piracy of the game is rampant and even attack the old "we if like it, we will buy it" mantra used by some pirates to justify their decision to not purchase the game.



Neptune says when users submit their high scores for the game they also submit the App version, OS Version, Device ID, and Pirated Flag, which lets the developer know that the game is pirated but does not reveal any personal information on the user.

The developers, in their post, actually, quite hysterically, note that downloading and playing pirated games "is MUCH easier than actually buying it on iTunes!!" Cracked versions of the game were also available 40 minutes after the game was released, notes Neptune.

For the first week of sales, the amount of high scores coming from pirated versions (red) compared to legit versions (blue) is pretty biased in one direction:
Tap Fu High Score submissions.

Total amount of users using pirated versions? 82 percent, says Neptune:


As for those who tried the game then purchased it later? Not one.


As with all piracy, the most important issue to note is how many gamers would have actually purchased this game in the first place? Chances are very low that even 50 percent of those who pirated the game would have considered it had it not been free.

You can read the entire interesting article here: Piracy and the App Store

Written by: Andre Yoskowitz @ 25 Oct 2009 18:51
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  • 18 comments
  • sssharp

    A game is pirated by those of us who never intend to purchase the game. Freebies are available, but when one shows up we give it a shot just to pause the other games.

    25.10.2009 19:30 #1

  • Mik3h

    You take a gamble when you go to buy a game. If it's terrible, you've wasted money. If you've downloaded it, you've essentially borrowed it, since you didn't plan on buying it in the first place. If the game is decent and offers some genuine re-playability with online modes and such, it's game you'll go out to buy.

    25.10.2009 21:11 #2

  • nonoitall

    Heck, I didn't even know you could buy games through iTunes. No wonder their sales are crap.

    Originally posted by sssharp: A game is pirated by those of us who never intend to purchase the game. Freebies are available, but when one shows up we give it a shot just to pause the other games.Huh?

    25.10.2009 21:21 #3

  • georgeluv

    looks like developers need to find a way to make money off the free model like in-app advertising, data mining, and maybe forming some sort of collective bargaining group with other app developers to force apple to pony up some hardware sales percentages.

    25.10.2009 22:54 #4

  • TBandit

    well i tried out killing floor but updating it was too hard so i just bought it

    25.10.2009 23:08 #5

  • mediaseo

    that's how technology goes by...lol...does anyone who want to waste his/her money if there's an option to get the stuff for free?...I think we are not that stupid to spend $30-and above to buy the stuff..

    25.10.2009 23:14 #6

  • KillerBug

    Apple does their best to block free software that is typically superior to istore software...is it any wonder that iPhone users pirate software when apple is using such an approach to try to force them into using these inferior products?

    25.10.2009 23:20 #7

  • solamf30

    A one week period after release to determine conversion factor is pretty shaky to say the least. If I download a game and like it I'm not gonna rush to the app store to purchase it. I will play it a bit and decide if I really want it. I have also been known to download a game, but keep the pirated copy to play and never open the purchased game. I supported the developer but the cracked version worked just fine no need to uninstall and reinstall. Just my two cents.

    26.10.2009 01:39 #8

  • nintenut

    In defense of the "Try before you by" reasoning, I've downloaded at least thirty games in the past few years that I liked enough to spend money on... Some I would never have even tried had they not been free to download initially.

    The big-name games like Castlevania, Final Fantasy, Mario, ETC. typically do get a purchase, but, honestly, I'd probably buy those games anyway as their respective series' hit-to-miss ratios are pretty darn good. It's the games that are relatively low-profile in their releases, like Contact, Etrian Odyssey, Trace Memory, Dementium: The Ward, and a bunch of others that, while I thought they were great, barely scraped the ceiling of mediocrity as far as reviews were concerned, and had little fanfare for their release.

    On the other hand, though, in this situation we're talking about the Appstore, which is, for the most part, a repulsive cesspool's equivalent to gaming. There are tens of thousands of shit games and "Apps" available for free or for purchase. Frankly, when you're dealing with Apple's audience (EVERYONE) the results are going to differ from those of a gaming platform. The "Pirates" are, for the most part, new to how it all works, haven't yet grown a conscience or sense of desire to support the developer of a game they like, or are just oblivious to the fact that they are even pirating the game.

    26.10.2009 02:28 #9

  • atomicxl

    Originally posted by mediaseo: that's how technology goes by...lol...does anyone who want to waste his/her money if there's an option to get the stuff for free?...I think we are not that stupid to spend $30-and above to buy the stuff..Except iPhone apps are like 99 cents.

    26.10.2009 14:43 #10

  • KillerBug

    Quote:Originally posted by mediaseo: that's how technology goes by...lol...does anyone who want to waste his/her money if there's an option to get the stuff for free?...I think we are not that stupid to spend $30-and above to buy the stuff..Except iPhone apps are like 99 cents.Some might be, but a lot of them cost $5 for some mini-game that should be a free flash program on a website.

    27.10.2009 01:35 #11

  • Chroma45

    Originally posted by sssharp: A game is pirated by those of us who never intend to purchase the game. Freebies are available, but when one shows up we give it a shot just to pause the other games.Well I am never going to buy a Ferrari so I guess it's cool with everybody if I just take one anyway. o_O

    29.10.2009 18:34 #12

  • IguanaC64

    You guys watch the video? Ok graphics...looks like boring repetitive play. Graphics are better than the free flash games you can find on AddictingGames or Newgrounds, but I've seen the basic gameplay in a dozen other free flash clones.

    Might be worth a buck if you have nothing else to do.

    29.10.2009 19:45 #13

  • Necrosaro

    Ugh, Pirating does not hurt profits. People download them because they are not going to buy the game in the first place, even if there wasnt such thing as piracy.

    2.11.2009 09:50 #14

  • Chroma45

    Originally posted by Necrosaro: Ugh, Pirating does not hurt profits. People download them because they are not going to buy the game in the first place, even if there wasn't such thing as piracy.As I posted neither does stealing a Ferrari that you were never going to buy anyway. The company was never going to see your $100 000 anyway so no harm right. I pirate but people who try and rationalize as anything but theft are using baseless justifications.

    2.11.2009 18:21 #15

  • nintenut

    Quote:Originally posted by Necrosaro: Ugh, Pirating does not hurt profits. People download them because they are not going to buy the game in the first place, even if there wasn't such thing as piracy.As I posted neither does stealing a Ferrari that you were never going to buy anyway. The company was never going to see your $100 000 anyway so no harm right. I pirate but people who try and rationalize as anything but theft are using baseless justifications.
    Mm-hm. Except someone would have to lose the Ferrari you stole. If I could make my own exact working replica of a Ferrari for free out of the dirt in my front lawn, I would. The company wouldn't make any money off of my copy, and no one would lose the ones they bought from them.

    2.11.2009 22:55 #16

  • mikeman3

    Any games i download cracekd are always because i have no intention on paying for them in the first place so it doesnt make a difference there are 'unlimited' copies of the game and its not like there actually losing anything as its all virtual and not material!

    4.11.2009 13:08 #17

  • Chroma45

    Originally posted by mikeman3: Any games I download cracked are always because I have no intention on paying for them in the first place so it doesn't make a difference there are 'unlimited' copies of the game and its not like there actually losing anything as its all virtual and not material!Okay riddle me this. If you can always download free games/software then will you ever pay? The fact of the matter is that many people work hard on making a video game and I am sure they don't appreciate theft. The justification for theft doesn't make it any less of a crime. If I make a product I can sell it for whatever price point I feel is necessary and if you don't like it doesn't mean you can use it anyway. There is no grey area when it comes to theft. Just because an exact replica can easily be made is an indefensible argument for allowing theft.

    4.11.2009 14:59 #18

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