Vevo, the joint music video service launched by YouTube, Sony, Universal Music and AT&T will go live December 8th says the company.
"We've been working night and day for months to bring you the best music video and entertainment experience we can dream up, and in just about three weeks you can see it online for yourself," reads the statement.
Vevo was first announced in April and described as a "premium online music video hub" that would share revenue between YouTube (the back-end) and the major labels (front-end). AT&T joined last month and said at the time: "Music and entertainment are two of the broadest-reaching and influential 'passion points' for consumers, and aligning our brand with a new property like Vevo gives us a chance to reach them in fresh, meaningful ways."
The Abu Dhabi Media company is also a founding member, reportedly with a $300 million stake.
Written by: Andre Yoskowitz @ 19 Nov 2009 12:44
