AfterDawn: News

82 percent of US kids are gamers, says NPD

The NPD Group has released its latest survey, dubbed Kids and Gaming 2009, and the results show that 82 percent of all American 2-17 year-olds considers themselves "gamers."

NPD says about 55.7 million kids currently game in the US, with the smallest group being two-to-five year olds at 9.7 million. The largest segment is nine-to-eleven year olds at 12.4 millions.



The next biggest group of gamers, twelve-to-fourteen year olds, spend the most time playing, at about 10.6 hours per week.

"The decline in teen usage of videogames is likely due to diversifying, maturing interests, which translates into stiffer competition for their mind and wallet share," added Anita Frazier, industry analyst at The NPD Group, via GI.biz. "In addition to competition from other areas of the entertainment space, more school work, activities, and parent-imposed time limits on gaming are factors which the data suggests may be contributing to this dip in older teen engagement."

NPD interviewed "over 5000 members of the company's consumer panel" for the survey.

Written by: Andre Yoskowitz @ 5 Dec 2009 1:18

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• 5 comments

• chris4160

  Quote:NPD says about 55.7 million kids currently game in the US, with the smallest group being two-to-five year olds at 9.7 million.2 year olds can bearly speak, how can they consider themselves gamers?

  5.12.2009 04:13 #1

• Mysttic

  Dip in teen usage for gaming... Hrm.. Spending elsewhere... Could it be, they have a social life? Could it be, they focus on their sexual desires and needs as well? I know when I was a teen I went out chasing tail. I still gamed sure, but you can't fight hormones.

  5.12.2009 11:28 #2

• Pyros

  SPAM removed

  6.12.2009 02:36 #3

• wabashman

  Quote:Quote:NPD says about 55.7 million kids currently game in the US, with the smallest group being two-to-five year olds at 9.7 million.2 year olds can bearly speak, how can they consider themselves gamers?that is exactly what i was wondering. that and how do these survey people ask a 2 year old?

  6.12.2009 09:22 #4

• Hopium

  my niece was playing a gba by the time she was two. she now knows more about the pc at age 6 then my grandparents do at age 60. its not really a big deal schools are putting kids into computer class younger and younger. games are just a by-product of that :D and that even a dog can play a wii :D

  6.12.2009 11:17 #5