AfterDawn: News

RIM has record BlackBerry sales

RIM announced its quarterly earnings on Thursday, showing record BlackBerry smartphone sales and a 59 percent increase in Q3 profit, smashing expectations.

Another notable figure was that 80 percent of all new subscribers were non-corporate, showing that RIM's push into the consumer smartphone market is working. RIM originally sold mainly to corporate customers but has moved towards the larger non-corporate market with phones such as the BlackBerry Pearl and Storm.



"The consumer side is growing real fast," co-Chief Executive Jim Balsillie added. "It's not like this isn't a competitive space with big companies trying to do well and yet we're No. 1."

10 million BlackBerry units were sold in the quarter, a record for the company. In comparison, Apple sold 7.4 million iPhones in the same quarter, although they make higher margins per phone.

Written by: Andre Yoskowitz @ 19 Dec 2009 13:25

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• 3 comments

• blueboy09

  The only thing I really like about BB is their app store, but i don't like the fact that they don't have virtual keyboards, and before all you DT posters out there flame me out of existence, I can say without a doubt that it does work with people with small fingers (I use a Samsung i-910 (Omnia). That being said I'm probably the far and between of those who don't have "normal fingers" out there. I tried the original Storm that my cousin, but didn't like it too well, but that's IMO. - BLUEBOY

  19.12.2009 13:38 #1

• pcrazy99

  They're probably showing in increase in sales because the time of the year and the offers available. I just got two free curves for signing a contract.

  19.12.2009 14:00 #2

• pmshah

  Sometimes I wonder if the posters do so even without trying the product!!
  
  I believe I have normal sized hands even by US standards. 25 years ago I used Casio wrist watch with a 4 function calculator just using my index finger. No problems there!
  
  I used to be Casio Digital Diary user for many years and was a pretty fast "thumb typist" at that. Having handled a RIM - I can very easily maintain segregation between Wants and Needs -I am sure I can use it without any complaint about small keypad/buttons!!!

  27.12.2009 22:36 #3