Redbox to add Blu-ray releases in Q2

Redbox to add Blu-ray releases in Q2
Redbox will begin adding Blu-ray titles to its 22,000 kiosks starting in the Q2 2010, says parent company Coinstar CEO Paul Davis.

So far, the company has been only testing Blu-ray releases in its kiosks.

"[Blu-ray] strengthens our position to meet consumer demand,"
adds Davis, although he concedes that they will not cost $1.00 like DVD releases do. When asked about the price, he said they have not determined a price, but they will "for sure be higher than our standard DVDs."

Written by: Andre Yoskowitz @ 20 Feb 2010 16:22
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  • 6 comments
  • sno_crash

    In other news: shares of hard drive manufacturers surge suddenly on increased 2nd quarter sales.

    lol

    20.2.2010 22:39 #1

  • blueboy09

    Meh, maybe $4 or $5 is what I'm seeing from Redbox. Move along, fellas, move along there's nothing to see here.

    Life is about walking on thin ice, if you make too much drama, youll crack under pressure. - BLUEBOY

    20.2.2010 22:59 #2

  • DVDBack23

    Originally posted by blueboy09: Meh, maybe $4 or $5 is what I'm seeing from Redbox. Move along, fellas, move along there's nothing to see here.No way in hell would it cost over $3.

    21.2.2010 01:27 #3

  • Pop_Smith

    Quote:Originally posted by blueboy09: Meh, maybe $4 or $5 is what I'm seeing from Redbox. Move along, fellas, move along there's nothing to see here.No way in hell would it cost over $3.It can't cost over $3. I'd even bet it won't cost over $2.99. If it does then it's almost better to just go NetFlix ($10/month for one Blu-Ray at a time) since you could easily get more than 3 movies a month for the same price.

    In contrast, you'd have to rent 9 movies a month via RedBox to equal a basic NetFlix DVD subscription.

    Well I know most people use RedBox for the occasional movie the cost of a Blu-Ray rental still needs to be cheaper than $3 for this idea to work.

    21.2.2010 02:17 #4

  • Gnawnivek

    Yep, it has to be cheaper than $3... Even $2 is too much.

    25.2.2010 14:59 #5

  • tml311

    The Redbox Machines by me have blu ray already and they are only $1.50. I rent them all the time.

    1.3.2010 16:39 #6

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