Apple crushes earnings but outlook, margins dip

Apple crushes earnings but outlook, margins dip
Apple crushed its quarterly earnings this afternoon but shares of the stock have fallen severely after the company guided a lower outlook for next quarter.

Shares of the company are down in after hours trading to $300, after hitting as high as $319 during regular trading hours.



For the Q3, Apple topped $20 billion in revenue, whilst earning $4.31 in net profit. Analysts had expected lower profit and revenue.

Revenue surged 67 percent year-on-year from $12.2 billion and income jumped 70 percent from $2.53 billion during the same period last year.

The most impressive number from the earnings report was iPhone sales, which doubled year-on-year and jumped 60 percent from last quarter. Sales of the popular smartphone were 14.1 million for the quarter compared to 8.4 million in a relatively slow Q2. iPhone revenue accounted for $8.6 billion of the company's revenue for this quarter.

iPad sales increased to 4.19 million, for a total of 7.46 million lifetime sales.

On the downside of the report gross margins fell to 36.9 percent from 41.8 percent year-on-year thanks to lower sales of iPods, the company's most profitable device.

Written by: Andre Yoskowitz @ 18 Oct 2010 18:25
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  • 4 comments
  • Mysttic

    Anyone else getting sick of AD posting apple "news" like it was the next best flavored candy? As far as I knew technology did not evolve around apple alone.

    19.10.2010 10:14 #1

  • shaffaaf

    wish i had bought apple stock.

    apple clearly know how to run a business, forget their products, fanboys, steve jobs' etc, as a business they are immense, and one of the best.



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    19.10.2010 12:29 #2

  • DVDBack23

    Originally posted by Mysttic: Anyone else getting sick of AD posting apple "news" like it was the next best flavored candy? As far as I knew technology did not evolve around apple alone. Apple is the most reported on company in the United States. This news was important because as you can tell the results moved the entire Nasdaq index down significantly.

    19.10.2010 13:56 #3

  • favosys1

    I get excited every time I see crapple news, usually their about how they screw their customers and it's always hilarious how they screw them some more and then they go and buy more crapple stuff. There should be a daily "crapple screws you over again" feature on AD.

    22.10.2010 16:16 #4

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