Trading as high as ¥71,100 in 2007 with blistering Wii and DS sales, the company's stock has fallen to ¥10,900, its price before the launch of the Wii.
In the last five months alone, following the weak sales of the 3DS handheld, the company's stock has fallen 55 percent.
Investors in the company have finally begun to speak up, and have been encouraging Nintendo President Satoru Iwata to start creating games for iOS and Android, lest they keep losing market share to the mobile platforms, and Facebook.
Iwata has long stated that Nintendo will not create products for platforms that aren't their own, and that strategy has not even slightly shifted. Last month, Pokemon Co., which was formerly owned by Nintendo, announced they were creating a mobile game for Android and iOS, and Nintendo's shares exploded on the possibility Nintendo would follow suit. The shares have since returned and gone even lower.
Outside of their own consoles, Nintendo owns the rights to the most popular games in history, including Mario, Donkey Kong, Zelda and Metroid. Such games would undoubtedly be hits on whatever platform they would be released for.
Nintendo Stock Chart: Reuters
Written by: Andre Yoskowitz @ 14 Aug 2011 13:23
