While never specifically mentioning "Apple," or "iPhone," there can be no doubt who Samsung has aimed its new 60 second spot for the Galaxy S II smartphone at.
The scene is outside (presumably) an Apple store on the launch day of a new (presumably) iPhone. It is _just_ nine hours until the store actually opens, so one eager customer questions why some people would already be leaving the queue.
The gang notice a smartphone being used by a passerby, and learn that its a Samsung Galaxy S II.. and a big deal is made out of its 4G capabilities. "The next big thing is already here," we are then informed.
Written by: James Delahunty @ 23 Nov 2011 6:08