The reports also highlighted the fact that Samsung recently introduced two other models of the S4, which should hurt their profit margins due to a lower price tag.
Despite becoming Samsung's fastest selling device right after it launched in April, sales have slowed considerably, say analysts. "Sales of high-end handsets are lagging behind expectations, while low- to mid-end handsets are selling briskly worldwide," noted Kim Young-chan, an analyst at Shinhan Investment Corp. "As the portion of low- to mid-range handsets is expected to increase in Samsung's overall mobile phone business, this has also sparked concerns about thinning margins and lower growth."
Altogether, the drop accounted for a loss of $12 billion in the company's market value.
Written by: Andre Yoskowitz @ 7 Jun 2013 18:02