This means Samsung is bringing forward its plans slightly, most likely to respond to moves made by LG Electronics, which began taking orders for its own 55-inch organic light-emitting diode TV in January this year.
Samsung is the global leader of flat-panel televisions, and certainly won't want to concede too much group early in the battle over next-generation TVs. OLED TVs promise slimmer designs, much better images and better power consumption than other technologies, such as LCD TVs that require a backlight.
Samsung is also expected to launch an OLED TV with a curved in South Korea, along with its 55-inch TV.
Early adopters however will really have to break the bank, with the estimated cost of a beautiful 55-inch OLED display from Samsung being around 10 million won, or about $8657 at the current exchange rate.
Written by: James Delahunty @ 24 Jun 2013 1:13