YouTube, Netflix headed to some cable set-top boxes around the globe

YouTube, Netflix headed to some cable set-top boxes around the globe
Thanks to new cloud-based tech, cable set-top box users are starting to get access to YouTube around the globe, even on legacy SD boxes.

For example, local cable provider UPC Hungary (in Hungary) added a YouTube app to its boxes earlier this month, marking the first time the video service has been available on TVs via a legacy cable box.

At the heart of the new app is a tech called CloudTV, which has very basic hardware requirements, allowing all UPC Hungary customers to get access to YouTube no matter how old their box. The app itself isn't even downloaded on the actual box but is rendered in the cloud and delivered to each box. Controls (like pause and switching to next video) are sent to the cloud and changed on the fly, with a promised latency of under 500 milliseconds.

Netflix, on the other hand, has been signing deals with cable providers, but that process is much, much slower. The app is available only via TiVo DVRs, and not everyone wants to upgrade. In the UK, Netflix has a deal with Virgin but only 50 percent of users have an upgraded TiVo DVR. There are currently no big cable operators that offer the streaming movie and TV service but four smaller ones do.

As of the last quarter, there were only 1.4 million owners of TiVo DVR boxes, a drop in the bucket compared to the 93 million households with cable in the U.S. Perhaps the new cloud-based services will help adoption.


Written by: Andre Yoskowitz @ 22 Jun 2014 14:14
YouTube Set-Top Box Cable Providers CloudTV
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  • Mrguss

    Streaming content on set top boxes don't gonna save any cable companies. They already milk the people for so many years. Is time for the people to say Good bye to them.

    Live Free or Die.
    The rule above all the rules is: Survive !
    Capitalism: Funnel most of the $$$ to the already rich.

    22.6.2014 15:30 #1


    Too little...far too late...cable isn't worth anywhere near what they charge! I remember they even charged an additional $2 for volume control! Absolutely ridiculous! No one minds paying a fair price for a product or service! However, none of them charge a fair price. I don't know what satellite prices are but it seems lower than cable. At least, from what I've seen of Dish Network commercials.

    23.6.2014 14:00 #2

  • gnovak1

    I left cable about a year ago and never looked back. I don't miss it one bit and i'm saving a lot of money.

    23.6.2014 17:29 #3

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