"The proposed video service would mark a brand new chapter for Comcast, which would be able to play in a loosely regulated market, reach a national audience and possibly even make its service available outside the U.S.," reads the report. "It also may be necessary move, given that younger viewers have been gravitating toward Web videos made by a new generation of artists. One purpose of the service is to add new types of shows to Comcast's cable package, allowing people to watch them on TV screens."
If that is accurate, Comcast will look to use their 27 million cable subscribers to boost the service, especially with younger viewers that are turning away from traditional TV at a rapid pace.
Unfortunately for the company, YouTube is a name even your grandmother knows, so Comcast will have an uphill battle if it really wants to get into the online video sharing market.
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Written by: Andre Yoskowitz @ 3 May 2015 19:47
