Fortunately for the customers the increase was not a radical one and for many I would argue the new content was worth every penny. However, it might not be all over yet, and there's been even rumors about advertisements.
Will Netflix adopt the Hulu strategy and show ads even for paying customers? Who knows, but if they indeed decide to do it, how will the customers react?
AllFlicks decided to do a poll on exactly that. Approximately 1200 Reddit users answered questions regarding ads on Netflix. The negativity towards ads was clear.
90 percent would rather see another price increase instead of ads. Most of them were at least a dollar or two and over 10 percent were willing to go over 4 dollars more.
The most shocking of the poll results, however, was that nearly three out of four answered that they would rather cancel the subscription than watch ads. That's 74 percent of the people who answered the poll. It's hard to say how many would actually act on it but it's safe to say that Netflix probably doesn't want to try their luck, unless it's the last option.
Written by: Matti Robinson @ 25 Jun 2016 14:05
