Australia and New Zealand were the only territories that Pandora operated in, outside of its U.S. home, and it counts more than 5 million registered users there. It also has partnerships with Rolling Stone, Woolworths and others in the region.
Speaking to Billboard, a spokesman for Pandora confirmed the firm will exit the markets after much analysis.
"While our experience in these markets reinforces the broader global opportunity long-term, in the short-term we must remain laser-focused on the expansion of our core business in the United States," the representative said.
Pandora co-founder Tim Westergren stepped down as CEO earlier this week, while earlier this year the firm witnessed the departure of Jane Huxley, the director of its ANZ operations.
Written by: James Delahunty @ 28 Jun 2017 10:36