One company that has been very vocal about the shortcomings of the new laws, especially Article 11 and Article 13 within the directive, is Google. The search giant would have to start paying license fees to share pictures, summaries, or even headlines of linked news stories.
To further make the point, Google has provided Search Engine Land screenshots to illustrate how ridiculous the proposed laws are.
The picture is perhaps the most extreme example since companies could, for example, agree to provide some information in order to improve their ranking in search. What that world would look like, no one knows as of yet.
EU directive is currently in the final stages of drafting after which it needs to be ratified by the member states. Alongside Google and other tech giants digital rights groups such as the EFF have expressed their concerns over Article 11 and Article 13.
Written by: Matti Robinson @ 18 Jan 2019 12:24
