The video was available for a number of hours on the Lovefilm official YouTube channel.
Lovefilm has thousands of movies available for streaming, and is a smaller but similar service to Netflix in the United States and Canada.
The service will be free for all current Lovefilm subscribers. A two-week free-trial will be available for new would-be subscribers.
Amazon is in talks to purchase the rental company, expected to bid up to 200 million pounds for the remaining 58 percent stake they don't already own.
Written by: Andre Yoskowitz @ 11 Oct 2010 22:33
