AfterDawn: News

Analyst: BlackBerry 10 already DOA

Pacific Crest analyst James Faucette has noted to his clients that RIM's upcoming BlackBerry 10 operating system is already DOA (dead on arrival), killing any chance of the company making a comeback.

Faucette's note caused the stock to fall 10 percent in daily trading yesterday. Reads the note: "We believe BB10 is likely to be DOA. We expect the new OS to be met with a lukewarm response at best and ultimately likely to fail."



RIM, which has lost nearly all of its once massive market share to Apple and Android, needs BB10 to be a hit to remain relevant in the smartphone market. The company has previewed the operating system with an alpha, showing off the "Peek" and "Flow" features that allow gesture multitasking.

The devices were supposed to be launched in 2012 but delays have sent them back to a Q1 2013 release, after the popular holiday time.

RIM has also touted strong developer and carrier support for the upcoming devices, although that remains to be see.

Written by: Andre Yoskowitz @ 8 Nov 2012 12:21

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• 5 comments

• KillerBug

  LoL...what tipped them off?
  

  
  

  8.11.2012 16:05 #1

• hearme0

  Yeah........wish I could say I'm surprised but..........well.........I'm not.

  10.11.2012 01:17 #2

• xtago

  Not sure I think it's a market thing, in which they need to build up some markets and then release to get it out properly.
  
  There's been huge huge marketing in Australia by blackberry for the last 6 months and after that started their market share had gone up a little bit.

  10.11.2012 22:36 #3

• KillerBug

  Originally posted by xtago: Not sure I think it's a market thing, in which they need to build up some markets and then release to get it out properly.
  
  There's been huge huge marketing in Australia by blackberry for the last 6 months and after that started their market share had gone up a little bit.
  
  With enough marketing you can sell anything...to a few people.
  

  
  

  11.11.2012 11:37 #4

• bdaleypsu

  I looked up "fail" in the dictionary and there was a picture of RIM.

  16.11.2012 20:04 #5